The State of B2B Tech in Boston in 2018 blog.g2crowd.com

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Boston, MA, is a small metropolis on the eastern coast of the United States. A key city in one of the original 13 colonies, Boston was founded back in the 17th century, and retains much of its New England influences.

Not far from Washington, D.C., this city played its own role in politics and American history, having been the starting point of the American Revolution. It has long been a town of its own decisions, from the Boston Tea Party, to championing the construction of railroads across the country, to serving as an anti-slavery activity base during the Civil War.

In addition to revolutionaries, Boston is currently home to a large Irish Catholic population, and is separated geographically into various neighorboods each boasting their own culture or way of life, with residents of Dominican, Italian, African American, Bohemian and LGBTQ cultures — to name only a few. Consisting of fewer than 90 square miles, Boston is still too big to fit inside any box.

This town serves as an escape for sea lovers and beach tourists as well, bringing whale watchers and sun worshippers into its historic harbor. Popular things to do include wildlife watching, visiting the Boston Navy Yard, or partaking in nationally venerated clambakes and other sea fare.

Nowadays, the same Bostonian spirit that revolutionized the United States has been revolutionizing Boston as a competitive and innovative hub for technological advancements. What began as the Innovation District (now Seaport) is the chosen location of tech headquarters for companies such as DataXu and LogMeIn, Inc.

“Boston is a tech base — its Kendall Square area near MIT, after all, has been dubbed ‘the most innovative square mile on the planet’ and seems to churn out an endless mill of hungry MIT grads looking to revolutionize your app game,” Dakota Kim wrote in Paste. “There’s no shortage of workforce if you’re a startup founder looking for fresh college grads in Boston.”

It has the capability to be as strong a force as New York and LA, without the overcrowding and highway gridlock. The Boston Tech Guide describes how tech influences the city beyond the products themselves, with podcasts and media channels all centered around startup and business growth. The guide goes on to describe learning opportunities in Boston beyond Harvard and MIT. Many organizations situated in this city exist to make tech more accessible to the community, including prime examples such as Girls Who Code and Launch Academy.

Many of these startups have done well for themselves, may we add — qualifying as unicorns, or companies valued at over $1 billion. Examples of these are popular online home goods retailer Wayfair, and inbound marketing solution HubSpot, according to Built in Boston.

This past November, Boston hosted a startup weekend event where top minds brainstormed on ways to improve education. The 54-hour event featured short pitches, research and prototype building. The event is yet another example of the collaboration and innovation that drives this popularly referred to Bean Town, and a small taste of potential growth.

timeline

Note: Only software vendors on G2 Crowd with headquarters currently in the Boston area are included in graph.

BOSTON TECH LEADERS ON THE CITY’S TECH SCENE

Yesware

“For my money, Boston is the best place to build a software startup in the country. The combination of young and experienced talent, the merit-based, somewhat bro-free opportunities, and the vibrant entrepreneurial spirit set our region apart. So being recognized as a top software company in this area is a real honor amongst steep competition.”
— Matthew Bellows, CEO at Yesware

WordStream

“Between the incredible talent nurtured by Boston’s many educational institutions and the $8.7 billion* in venture capital poured into local startups in the last year alone, our city’s thriving and competitive tech landscape shouldn’t come as a surprise to anyone. While it’s WordStream’s mission to build tools that help grow small businesses from all over the world, we’re proud to call Boston home”
— Heather Widman, Head of Product Marketing at WordStream

Hubspot

“Boston has an incredible history of innovation that is stronger now than ever. It’s known around the world for its cutting-edge technology startups, many of which have grown into successful and transformational scale-ups. From biotech and e-commerce, to artificial intelligence and digital media, the B2B companies here are powered by world-renowned universities and the talent that they produce. HubSpot got its start here in the greater Boston area, and we will continue to grow our footprint in this amazing city.”
— Eric Peters, Senior Growth Marketing Manager at Hubspot

We have compiled data on the state of the Boston B2B tech scene that includes all of the top-rated products on G2 Crowd which have parent companies headquartered in Boston. Our list is ranked by user satisfaction of a company’s top-rated product. To qualify, a product was required to have at least 10 verified user reviews.

For each qualifying product, we created a company profile to recognize what that company is and does, as well as give a little insight into its history. The data relies on G2 Crowd’s more than 300,000 B2B software and services reviews, or from public data sources such as LinkedIn, Crunchbase or each vendor’s website.



wordstream1. WordStream
Product: WordStream
Category: Search Advertising
City: Boston
Founded: 2007
Employees: 279

With an impressive 439 reviews on G2 Crowd, WordStream is both a Leader in the social media advertising category and a leader within our Boston-based products. This online advertising software platform helps you find and convert leads with managed campaigns. It claims to help customers improve their return on spend by 63 percent, and helps users make sense of wasted spend. Wordstream received a Leader badge in the Fall 2017 Social Media Advertising Grid® Report.

Total Reviews: 439
Categories: Search Advertising, Social Media Advertising
Average Company Size: 69% of reviewers work for a small business (50 or fewer employees).
Highest-Rated Features: WordStream reviewers rated the tool’s bid rules (87%) and ad creation and editing (89%) as its two top-rated features.
Total Funding: $28,426,456
Funding Rounds: 8
Number of Investors: 3 (Baird Capital, Sigma Partners, Egan-Managed Capital)
Mission Statement: “WordStream’s Core Purpose – Bringing the Power of Online Marketing to Businesses of All Sizes.”

Glassdoor Employee Rating: 4.2 out of 5 stars – based on 30 reviews

View all WordStream job openings on LinkedIn

Read WordStream Reviews

“At WordStream, we strive to infuse the needs and voice of our customers into everything we build. Our top performance metric is the sustained growth and success of the small businesses we serve. To be recognized by them as being the best at what we do is the highest praise we could possibly receive!”
Heather Widman, Head of Product Marketing at WordStream


hubspot2. HubSpot
Product: HubSpot
Category: Marketing Automation
City: Cambridge
Founded: 2006
Employees: 2,733

With an impressive 1,970 reviews on G2 Crowd, HubSpot is both a Leader in the marketing automation category and a leader within our Boston-based products. This “All-In-One Inbound Marketing Software” solution is used by over 10,000 customers in 65 countries. It’s been around since 2006 and is continually innovating to bring users satisfaction in the way they, “attract, engage and delight customers.” One reviewer described howHubSpot helped them increase organic traffic and reduce the average cost per acquisition. HubSpot received Leader badges in the Fall 2017 Marketing Automation Grid® Report and Fall 2017 Web Content Management Grid® Report.

Total Reviews: 1961
Categories: Marketing Automation, Web Content Management, Search Marketing – Web CMS Suites, Website Builder
Average Company Size: 64% of reviewers work for a small business (50 or fewer employees).
Highest-Rated Features: HubSpot reviewers rated the tool’s automated email response (91%) and building and personalizing emails (90%) as its two top-rated features.
Other Products: View all HubSpot products
Total Funding: $100,500,000
Funding Rounds: 6
Number of Investors: 3 (GV, Sequoia Capital, CRV, Cross Creek Advisors, Altimeter Capital, Matrix Partners, Salesforce Ventures, Scale Venture Partners, General Catalyst, Brian Shin, Mike Volpe, Dharmesh Shah)
Mission Statement: “HubSpot, Inc. is on a mission to make the world more inbound by transforming how companies market and sell to help them grow.”

Glassdoor Employee Rating: 4.7 out of 5 stars – based on 602 reviews

View all HubSpot job openings on LinkedIn

Read HubSpot Reviews

“At HubSpot, customer feedback fuels everything that we do. It guides the products we build and the way that we market, sell and support. Our goal is to help companies everywhere grow better, and it’s incredible that our G2 Crowd reviews reflect that. Hearing that our users are successful is the highest achievement the HubSpot team could receive.”
Jon Dick, VP of Marketing at HubSpot


insight3. InsightSquared
Product: InsightSquared
Category: Sales Analytics
City: Boston
Founded: 2010
Employees: 138

With an impressive 242 reviews on G2 Crowd, InsightSquared is both a Leader in the business intelligence platform category and a leader within our Boston-based products. This product has a multitude of packages, offering solutions for sales analytics, sales development analytics, demand gen reporting, and SaaS reporting. The tool works with the Salesforce AppExchange to further simplify processes for its customers, examples of whom are TrackMaven, Bazaarvoice and Chute. In one InsightSquared review, a user writes that InsightSquared is helping their business with data visualization and historical tracking. InsightSquared received a Leader badge in the Winter 2018 Business Intelligence Platforms Grid® Report.

Total Reviews: 242
Categories: Sales Analytics, Business Intelligence Platforms
Average Company Size: 60% of reviewers work for a mid-market (51-1000 employees).
Highest-Rated Features: InsightSquared reviewers rated the tool’s reports interface (94%) and steps to answer (86%) as its two top-rated features.
Total Funding: $27,000,000
Funding Rounds: 4
Number of Investors: 10 (Draper Fisher Jurvetson, Two Sigma Ventures, NextView Ventures, Atlas Venture, Salesforce Ventures, Bessemer Venture Partners, Michael McDerment, Dharmesh Shah, GrandBanks Capital, Converge Venture Partners)
Mission Statement: “We trust that the best results come from insights, a variety of perspectives, and openness. As a team, we work hard to empower our colleagues, customers, and community with a means to drive greater impact and always aim higher.”

Glassdoor Employee Rating: 4.4 out of 5 stars – based on 43 reviews

View all InsightSquared job openings on LinkedIn

Read InsightSquared Reviews

“When it comes to the reputation of a business, the opinion that matters the most is the customer’s opinion. That’s why we’re always so pleased to be recognized by the G2 Crowd community. For our customers to rank us among the top of Boston and Cambridge tech companies is all the more flattering, given that this area is home to the most innovative tech companies in the world.”
Fred Shilmover, Co-founder and CEO of InsightSquared


logmein4. LogMeIn
Product: LogMeIn Central
Category: Endpoint Management
City: Boston
Founded: 2003
Employees: 2,782

With 82 reviews on G2 Crowd, LogMeIn Central is both a High Performer in the endpoint management category and a leader within our Boston-based products. This solution provides top-of-the-line security, and offers features such as remote control, remote deployment and computer health monitoring. It services celebrated organizations such as the Chicago Symphony Orchestra and Au Bon Pain. In a LogMeIn Central review, one user writes that LogMeIn Central allows them to increase their user base to a quantity they viewed as previously unreachable. LogMeIn Central received a High Performer badge in the Fall 2017 Endpoint Protection Grid® Report.

Total Reviews: 82
Categories: Endpoint Management
Average Company Size: 50% of reviewers work for a small business (50 or fewer employees).
Highest-Rated Features: LogMeIn Central reviewers rated the tool’s asset management (74%) and device control (91%) as its two top-rated features.
Other Products: View all LogMeIn products
Total Funding: $30,000,000
Funding Rounds: 3
Number of Investors: 5 (Intel Capital, Prism Venture Management, Polaris Partners, 3TS Capital Partners, Integral Capital Partners)
Mission Statement: “Our mission is to simplify the way people connect to each other and the world around them.”

Glassdoor Employee Rating: 3.8 out of 5 stars – based on 263 reviews

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price5. Price Intelligently
Product: Profitwell
Category: Data Visualization
City: Boston
Founded: 2012
Employees: 48

With an impressive 26 reviews on G2 Crowd, ProfitWell is both a High Performer in the data visualization category and a leader within our Boston-based products. ProfitWell integrates with such products as stripe, Braintree and zuora. It helps users make sense of growth in order to continue positive trends, and robust reporting features further explain a company’s success or lack thereof. Reviewers on G2 Crowd have found ProfitWell a useful tool when it comes to tracking metrics and exploring historical data. ProfitWell received a High Performer badge in the Winter 2018 Data Visualization Grid® Report.

Total Reviews: 26
Categories: Data Visualization
Average Company Size: 100% of reviewers work for a small business (50 or fewer employees).
Highest-Rated Features: Profitwell reviewers rated the tool’s reports interface (95%) and steps to answer (97%) as its two top-rated features.
Total Funding: N/A
Funding Rounds: N/A
Number of Investors: N/A
Mission Statement: “For forward thinking recurring revenue businesses who value growth, Price Intelligently provides industry standard BI solutions that improve your retention and monetization automatically through unmatched subscription intelligence.”

Glassdoor Employee Rating: 4.8 out of 5 stars – based on 6 reviews

View all Price Intelligently job openings on LinkedIn

Read Profitwell Reviews


codeship6. Codeship
Product: Codeship
Category: Build Automation
City: Boston
Founded: 2011
Employees: 33

With an impressive 81 reviews on G2 Crowd, Codeship is both a High Performer in the build automation category and a leader within our Boston-based products. With both a basic and professional product version, users can pick from feature sets that fulfill their particular needs. It boasts the ability to be deployed anywhere, as well as provide role-based securities and permissions. Businesswire recently announced Codeship’s “significant advancement into the Enterprise market with a new integration for GitHub’s Enterprise Source Code Management solution.” Reviewers have said Codeship’s helps solve their problems with continuous integration and continuous deployment. Codeship received a High Performer badge in the Winter 2017 Continuous Integration Grid® Report.

Total Reviews: 81
Categories: Build Automation, Continuous Integration, Continuous Deployment
Average Company Size: 81% of reviewers work for a small business (50 or fewer employees).
Total Funding: $11,400,000
Funding Rounds: 4
Number of Investors: 13 (Boston Seed Capital, Sigma Prime Ventures, Ascent Venture Partners, F-Prime Capital Partners, Devonshire Investors, Techstars, Rothenberg Ventures, Semyon Dukach, Philipp Moehring, Seedcamp, Ty Danco, Jeff Seibert, Right Side Capital Management)
Mission Statement: “Codeship is a hosted Continuous Delivery platform. It helps to release software quickly, automatically and multiple times a day. It shortens the development cycles thus reducing the risk of bugs and increasing innovation. “

Glassdoor Employee Rating: 5 out of 5 stars – based on 2 reviews

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databox7. Databox
Product: Databox
Category: Data Visualization
City: Cambridge
Founded: 2012
Employees: 31

With an impressive 85 reviews on G2 Crowd, Databox is both a High Performer in the data visualization category and a leader within our Boston-based products. This solution offers key business metrics in readable formats on mobile devices from cell phones, to tablets, to smart watches. It can pull data from big-name products such as Hubspot, Google Analytics, Facebook Ads and more. According to reviews, Databox helps businesses follow up on performance and better manage internal reporting. Databox received a High Performer badge in the Winter 2018 Data Visualization Grid® Report.

Total Reviews: 85
Categories: Data Visualization
Average Company Size: 82% of reviewers work for a small business (50 or fewer employees).
Highest-Rated Features: Databox reviewers rated the tool’s reports interface (96%) and steps to answer (88%) as its two top-rated features.
Total Funding: $3,918,000
Funding Rounds: 4
Number of Investors: 8 (Gary Hronmadko, Founder Collective, Accomplice, Mike Phillips, Walter Winshall, Andreas Zink, Techstars, Right Side Capital Management)

Read Databox Reviews


zoominfo8. ZoomInfo
Product: ZoomInfo
Category: Marketing Account Intelligence
City: Waltham
Founded: 2000
Employees: 288

With an impressive 582 reviews on G2 Crowd, ZoomInfo is both a Leader in the marketing account intelligence category and a leader within our Boston-based products. It offers a B2B database, helping you find contacts based on factor such as company size, industry, location and more. The company has been around for nearly two decades and boasts having 223 million professionals in its contact base. Reviewers have used ZoomInfo to fill out missing information in leads lists and receive accurate contact information. ZoomInfo received a Leader badge in the Fall 2017 Sales Intelligence Grid® Report.

Total Reviews: 580
Categories: Marketing Account Intelligence, Sales Intelligence
Average Company Size: 51% of reviewers work for a mid-market (51-1000 employees).
Highest-Rated Features: ZoomInfo reviewers rated the tool’s contact data availability (81%) and company data availability (84%) as its two top-rated features.
Total Funding: $7,000,000
Funding Rounds: 1
Number of Investors: 5 (Vulcan Capital, Flagship Pioneering, Commonwealth Capital Ventures, Venrock, Ascent Venture Partners)
Mission Statement: “ZoomInfo aims to be ubiquitous — fueling all places where B2B professionals tap into business data. Our vision is to be the sole provider of constantly verified information about companies and their employees, making our data indispensable — available anytime, anywhere and anyplace the customer needs it.”

Glassdoor Employee Rating: 4 out of 5 stars – based on 72 reviews

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Read ZoomInfo Reviews

“Because Boston’s tech landscape is bursting with various tools and data-driven applications, it can be difficult to know how to begin to better your marketing and sales programs. What’s needed is the intelligence to bridge together your chosen tech with the right data to fuel the particulars of any initiative. At ZoomInfo, we’re honored to provide our customers and partners with truly comprehensive market intelligence solutions that curate the best possible B2B experiences with the most up-to-date and relevant contact and account data.”
Anna Fisher, Senior Director of Marketing & Head of Lead Generation at ZoomInfo


rstudio9. RStudio
Product: RStudio
Category: Data Visualization
City: Boston
Founded: 2009
Employees: 81

With an impressive 186 reviews on G2 Crowd, RStudio is both a High Performer in the predictive analytics category and a leader within our Boston-based products. This open-source tool not only helps users recover lost data, but is also equipped with debugging features for quick fixes on mistakes big or small. It comes with coding tools and rapid navigation, and integrates with many of your previously existing solutions. Reviewers have used RStudio to reduce manual efforts, therefore saving time and increasing efficiency. RStudio received a High Performer badge in the Winter 2018 Data Visualization Grid® Report.

Total Reviews: 184
Categories: Data Visualization, Predictive Analytics
Average Company Size: 51% of reviewers work for an enterprise (1000+ employees).
Highest-Rated Features: RStudio reviewers rated the tool’s report interface (83%) and steps to answer (82%) as its two top-rated features.
Total Funding: N/A
Funding Rounds: N/A
Number of Investors: N/A

Read RStudio Reviews


gryphon10. Gryphon Networks
Product: Gryphon Sales Intelligence
Category: Sales Intelligence
City: Boston
Founded: 1999
Employees: 66

With an impressive 231 reviews on G2 Crowd, Gryphon Sales Intelligence is both a High Performer in the sales intelligence category and a leader within our Boston-based products. It provides insight into sales representatives’ daily productivity, as well as performs call recording for later playback. It offers speech analytics and universal access, allowing companies to garner call data from various device types. Reviewers have mentioned using this product to improve business processes, specifically citing its speed dialing and time tracking features. Gryphon Sales Intelligence received a High Performer badge in the Fall 2017 Sales Performance Management Grid® Report, Fall 2017 Sales Intelligence Grid® Report, and Fall 2017 Outbound Call Tracking Grid® Report.

Total Reviews: 231
Categories: Sales Intelligence, Sales Performance Management, Outbound Call Tracking
Average Company Size: 86% of reviewers work for an enterprise (1000+ employees).
Highest-Rated Features: Gryphon Sales Intelligence reviewers rated the tool’s company data availability (90%) and industry research availability (89%) as its two top-rated features.
Total Funding: $7,000,000
Funding Rounds: 1
Number of Investors: N/A
Mission Statement: “Turning Distributed Sales Call Details into Actionable Sales Intelligence. Accuracy Matters.”

Glassdoor Employee Rating: 4 out of 5 stars – based on 44 reviews

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livechat11. LiveChat
Product: LiveChat
Category: Live Chat
City: Boston
Founded: 2002
Employees: 83

With an impressive 313 reviews on G2 Crowd, LiveChat is both a High Performer in the live chat category and a leader within our Boston-based products. It helps connect customers to agents, resolving issues and answering queries. Live chat products reduce the amount of phone and email communication, solving problems quickly and increasing customer satisfaction and loyalty. Reviewers have said LiveChat helps their business retain client contact information and increase likelihood of conversion. LiveChat received a a High Performer badge in the Fall 2017 Help Desk Grid® Report.

Total Reviews: 311
Categories: Live Chat, Help Desk
Average Company Size: 54% of reviewers work for a small business (50 or fewer employees).
Highest-Rated Features: LiveChat reviewers rated the tool’s workflow (91%) and response automation (93%) as its two top-rated features.
Total Funding: N/A
Funding Rounds: N/A
Number of Investors: N/A
Mission Statement: N/A

Glassdoor Employee Rating: 5 out of 5 stars – based on 5 reviews

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yesware12. Yesware
Product: Yesware
Category: Sales Intelligence
City: Boston
Founded: 2010
Employees: 100

With an impressive 390 reviews on G2 Crowd, Yesware is both a Leader in the email tracking category and a leader within our Boston-based products. This tool provides insight into the goings-on of an email once it lands in the recipient’s inbox. Users can see if links are receiving engagement or if attachments are getting any attention. Yesware removes manual processes such as activity logging. Reviewers find it helps them measure the effectiveness of email content and develop best communication practices within their company. Yesware recevied a Leader badge in the Fall 2017 Email Tracking Grid® Report.

Total Reviews: 390
Categories: Sales Intelligence, Outbound Call Tracking, Salesforce AppExchange Tools, Email Tracking
Average Company Size: 51% of reviewers work for a mid-market (51-1000 employees).
Highest-Rated Features: Yesware reviewers rated the tool’s contact data availability (82%) and company data availability (79%) as its two top-rated features.
Total Funding: $33,000,000
Funding Rounds: 5
Number of Investors: 8 (Battery Ventures, Foundry Group, GV, Golden Venture Partners, Ridge Ventures, Converge Ventures, Techstars Ventures, Will Herman)
Mission Statement: “To help people create value with every exchange.”

Glassdoor Employee Rating: 4.5 out of 5 stars – based on 42 reviews

View all Yesware job openings on LinkedIn

Read Yesware Reviews

“Yesware lives and grows from our users’ love. If we don’t helping professionals keep in contact with their most important relationships every day, we should find something else to do with our hands. So it’s both gratifying and encouraging that real users have rated Yesware so highly on G2 Crowd. Inspired by your appreciation, we will double down on our efforts. Wait until you see what we’re building in 2018!”
Matthew Bellows, CEO at Yesware


wistia13. Wistia
Product: Wistia
Category: Video Hosting
City: Cambridge
Founded: 2006
Employees: 91

With an impressive 108 reviews on G2 Crowd, Wistia is in the video hosting category and a leader within our Boston-based products. Marketed as a business video solution, Wistia has a customizable player along with custom thumbnails. It comes equipped with bandwidth detection and video SEO. Reviewers have used Wistia to monetize video content, as well as perform successful lead-nurturing campaigns.

Total Reviews: 108
Categories: Video Hosting
Average Company Size: 55% of reviewers work for a small business (50 or fewer employees).
Total Funding: $1,625,000
Funding Rounds: 3
Number of Investors: N/A
Mission Statement: “Our team is a group of highly motivated, curious, and delightful people who are excited about working on challenging problems! We’re building a company where: everyone is a contributor, we strive to grow, as a team and as individuals, and we have a lot of fun”

Glassdoor Employee Rating: 5 out of 5 stars – based on 13reviews

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clearcompany14. ClearCompany
Product: ClearCompany
Category: Video Interviewing
City: Boston
Founded: 2004
Employees: 97

ClearCompany is an HR management suite that unifies the hiring workflow so that companies can better the processes of applicant tracking, onboarding, goal alignment and performance management. The solution is an all-in-one platform that works to link performance reviews with hiring so that companies can improve both existing and prospective talents. Some of ClearCompany’s features include: one-click background checks, referral management, video interviewing, interview scorecards and a hiring manager portal. ClearCompany received High Performer badges in the Fall 2017 HR Management Suites Grid® Report and in the Fall 2017 ATS Grid® Report. In August 2017, the company was named one of the Inc. 5000’s fastest-growing private companies in the U.S.

Total Reviews: 82
Categories: Video Interviewing, Onboarding, HR Management Suites, Performance Management, Applicant Tracking System (ATS)
Average Company Size: 72% of reviewers work for a mid-market (51-1000 employees).
Highest-Rated Features: ClearCompany reviewers rated the tool’s job posting (91%) and candidate sourcing metrics (79%) as its two top-rated features.
Total Funding: $3,500,000
Funding Rounds: 1
Number of Investors: 1 (SaaS Capital)
Mission Statement: “We see a world where organizations perform optimally with empowered managers and engaged employees.”

Glassdoor Employee Rating: 4.7 out of 5 stars – based on 32 reviews

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rapidminer15. RapidMiner
Product: RapidMiner
Category: Predictive Analytics
City: Boston
Founded: 2007
Employees: 93

RapidMiner is a software platform that was built for data science teams. The product aims to unify data prep, machine learning and predictive model deployment so that data scientists can product insights on any piece of data. The platform includes three modules: RapidMiner Studio (a visual workflow designer), RapidMiner Server (to facilitate collaboration and deployment), and RapidMiner Radoop (a code free data science that pushes computations into Hadoop and SparkRM). In June 2017, the company received the CogX AI Award for “Best Innovation in Predictive Analytics.”

Total Reviews: 97
Categories: Predictive Analytics
Average Company Size: 39% of reviewers work for a small business (50 or fewer employees).
Highest-Rated Features: RapidMiner reviewers rated the tool’s modeling (88%) and algorithms (86%) as its two top-rated features.
Total Funding: $36,000,000
Funding Rounds: 3
Number of Investors: 5 (Longworth Venture Partners, NGP Capital, Earlybird Venture Capital, OpenOcean, Ascent Venture Partners)
Mission Statement: “Real Data Science, Fast and Simple.”

Glassdoor Employee Rating: 4.1 out of 5 stars – based on 15reviews

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smartbear16. SmartBear Software
Product: SOAPUI
Category: Software Testing
City: Somerville
Founded: 2007
Employees: 344

SOAPUI is a functional testing tool for SOAP and web service testing of APIs. The tool provides a single testing environment for test coverage on a variety of testing types, from functional testing to testing against potential security vulnerabilities. Users can even simulate systems like Apache Maven, Bamboo or ANT builds. Customers can either utilize the free open-source solution or the annual SoapUI PRO version. SoapUI is created by SmartBear Software, which also created software testing tools TestComplete and QAComplete, and code review solution Collaborator. In February 2017, Smartbear was named the Customer Experience Innovation Firm of the Year in Finance Monthly’s first Fintech Awards.

Total Reviews: 23
Categories: Software Testing, Test Automation
Average Company Size: 70% of reviewers work for an enterprise (1000+ employees).
Other Products: View all SmartBear Software products
Total Funding: N/A
Funding Rounds: N/A
Number of Investors: N/A
Mission Statement: “SmartBear provides software quality tools for the connected world, which means the company helps global software teams create the world’s greatest applications and APIs. SmartBear ensures top-notch quality throughout every step of the lifecycle, from the first line of code to seeing the final product live—and every test in between.”

Glassdoor Employee Rating: 3.6 out of 5 stars – based on 115reviews

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onshape17. Onshape
Product: Onshape
Category: Product and Machine Design
City: Cambridge
Founded: 2012
Employees: 110

Onshape strives to modernize CAD with its parametric 3D modeling solution. Oh, and it runs entirely in the cloud. The product aligns with the way that engineers, designers and manufacturers work: in collaboration with each, previously bogged down by the hassles of software licenses, locked files, restricted version control and hidden IT costs. In July 2017, the company was named one of Forbes Cloud 100. In October 2017, CIOReview named Onshape as one of the most promising collaboration technologies.

Total Reviews: 48
Categories: Product and Machine Design
Average Company Size: 81% of reviewers work for a small business (50 or fewer employees).
Highest-Rated Features: Onshape reviewers rated the tool’s hardware support (93%) and manage multiple profiles (90%) as its two top-rated features.
Total Funding: $169,000,000
Funding Rounds: 4
Number of Investors: 4 (North Bridge Venture Partners & Growth Equity, New Enterprise Associates, Andreessen Horowitz, Commonwealth Capital Ventures)
Mission Statement: “Our mission is to give engineers maximum CAD power with minimum CAD hassle.”

Glassdoor Employee Rating: 4.6 out of 5 stars – based on 14 reviews

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skyword18. Skyword
Product: Skyword
Category: Content Marketing
City: Boston
Founded: 2010
Employees: 311

Skyword is a content marketing solution and freelance community that helps companies create and distribute original content. With the platform, marketers have a space for ideation, editorial and review of content, in additional to publication and optimized amplification. Skyword integrates with Google Analytics to accurately measure digestion and impact of storytelling. The product’s freelance platform facilitates the hiring of freelance writers and content creators without having to wade through third-party job boards or listings. Additionally, the product’s digital asset manager eases the access and use of existing digital assets. Skyword received a High Performer badge in the Summer 2017 Content Marketing Grid® Report.

Total Reviews: 102
Categories: Content Marketing, Freelance Platform
Average Company Size: 52% of reviewers work for a small business (50 or fewer employees).
Highest-Rated Features: Skyword reviewers rated the tool’s internal communication (97%) and editing and approval tools (91%) as its two top-rated features.
Total Funding: $56,456,000
Funding Rounds: 7
Number of Investors: 6 (Cox Media Group, American Public Media, Progress Ventures, Allen & Company, Rho Acceleration, Multiplier Capital)
Mission Statement: “At Skyword, our vision is to inspire people with moving stories.”

Glassdoor Employee Rating: 4 out of 5 stars – based on 55reviews

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“Boston/Cambridge is one of the world’s greatest technology hubs with companies transforming virtually every industry. Skyword is proud to be leading marketing transformation with its content marketing technology and services that connect with audiences through extraordinary content experiences.”
Tricia Travaline, CMO at Skyword


grabcad19. GrabCAD
Product: GrabCAD Workbench
Category: Other CAD
City: Cambridge
Founded: 2009
Employees: 89

GrabCAD Workbench is a cloud-based CAD collaboration solution that facilitates the management and sharing of CAD files across engineering organizations. Versioning is automated, and the tool secures past and present versions of files, easing both internal and external review and revision. With GrabCAD Workbench, engineers are reassured, knowing that they are working on the right file, not on an extraneous, non-updated work.

Total Reviews: 18
Categories: Other CAD
Average Company Size: 50% of reviewers work for a small business (50 or fewer employees).
Total Funding: $13,617,155
Funding Rounds: 6
Number of Investors: 14 (David Sacks, Atlas Venture, NextView Ventures, CRV, Matrix Partners, Alex Ott, Andy Payne, Angus Davis, John McEleney, Jon Stevenson, Techstars, Seedcamp, Eesti Arengufond, Astrec Baltic)
Mission Statement: N/A

Glassdoor Employee Rating: 3.2 out of 5 stars – based on 4reviews

View all GrabCAD job openings on LinkedIn

Read GrabCAD Workbench Reviews


owneriq20. ownerIQ
Product: ownerIQ
Category: Display Advertising
City: Boston
Founded: 2006
Employees: 316

ownerIQ is a programmatic solution for retailers and brands who can leverage the product’s second-party data sharing marketplace. Coex, ownerIQ’s marketplace, allows advertising companies to gain insight about audiences’ current shopping and buying behavior within the market. (To be clear: the second-party data is sourced from brands that already work with each other.) Using the solution, marketers and advertisers can better understand how to best bring value to customers. In November 2017, the company was named one of the fastest- growing companies in North America by Deloitte’s 2017 Technology Fast 500.

Total Reviews: 11
Categories: Display Advertising, Mobile Advertising, Demand Side Platform (DSP), Cross-Channel Advertising
Average Company Size: 36% of reviewers work for a mid-market (51-1000 employees).
Highest-Rated Features: ownerIQ reviewers rated the tool’s reach (91%) and campaign optimization (82%) as its two top-rated features.
Total Funding: $45,342,000
Funding Rounds: 8
Number of Investors: 7 (Converge Venture Partners, Longworth Venture Partners, Kepha Partners, Atlas Venture, Egan-Managed Capital, MassVentures, Dharmesh Shah)
Mission Statement: “To provide a programmatic advertising solution digitally connecting brands and retailers across the Qniverse through the power of second-party data.”

Glassdoor Employee Rating: 3.3 out of 5 stars – based on 46reviews

View all ownerIQ job openings on LinkedIn

Read ownerIQ Reviews


quickbase21. QuickBase
Product: QuickBase
Category: No-Code Develpoment Platforms
City: Cambridge
Founded: 1999
Employees: 308

QuickBase is a low-code RAD platform that facilitates no-code development of applications by IT professionals. Fast and secure is the name of QuickBase’s game, as the tool doesn’t compromise IT governance or controls despite the efficient way the tool turns ideas into applications. Developers can customize the apps they create with QuickBase as well as automate their ticket and approval workflows. QuickBase received a Leader badge in the Winter 2018 No-Code Development Platforms Grid® Report.

Total Reviews: 111
Categories: No-Code Develpoment Platforms, Business Process Management
Average Company Size: 43% of reviewers work for a mid-market (51-1000 employees).
Highest-Rated Features: QuickBase reviewers rated the tool’s data security (96%) and permissions for sharing (89%) as its two top-rated features.
Total Funding: N/A
Funding Rounds: N/A
Number of Investors: N/A
Mission Statement: “We empower teams to be vastly more productive.”

Glassdoor Employee Rating: 3.2 out of 5 stars – based on 44 reviews

View all QuickBase job openings on LinkedIn

Read QuickBase Reviews


caliper22. Caliper
Product: Maptitude
Category: GIS
City: Newton
Founded: 1983
Employees: 34

Maptitude, produced by Caliper, is a GIS software that merges together geographical data with business intelligence. With Maptitude, organizations can visualize information about customers, territory, facility and overall sales data which, in turn, facilitates the uncovering of hidden opportunities and corporate data trends. The software can be used in myriad industries, as maps can be created on a whim. Caliper also produces TransCAD, a GIS-powered mapping solution that helps transportation professionals digest and store transportation data.

Total Reviews: 74
Categories: GIS
Average Company Size: 54% of reviewers work for a small business (50 or fewer employees).
Other Products: View all Caliper products
Total Funding: N/A
Funding Rounds: N/A
Number of Investors: N/A
Mission Statement: N/A

Glassdoor Employee Rating: 1 out of 5 stars – based on 1 review

View all Caliper job openings on LinkedIn

Read Maptitude Reviews

“The Maptitude mapping software team is proud to be able to geospatially empower organizations of all sizes, in a diverse list of industries, and all over the world. GIS and geospatial don’t have to be costly or complicated. Maptitude is setting the standard for mapping software that is low cost, usable by non-techies, and that extends the benefits of location intelligence to more people than ever before. We are also proud that we can bring the power and flexibility of Maptitude to the market at only a fraction of the cost of comparable systems. Making sure that we offer great value has always gone hand-in-hand with a focus on usability and customer support, and it is gratifying to see such customer appreciation!”
Stewart Berry, Vice President of Product Management, Mapping Software at Caliper


thrivehive23. ThriveHive
Product: ThriveHive
Category: Marketing Automation
City: Quincy
Founded: 2011
Employees: 263

ThriveHive is a marketing automation platform built to streamline the overall marketing efforts of small businesses. The product has several modules: a guided marketing platform, website design, SEO optimization and cross-channel marketing functionality. ThriveHive received a High Performer badge in the Fall 2017 Marketing Automation Grid® Report. In November 2017, ThriveHive was named one of Boston’s top 100 tech companies by BuiltIn Boston.

Total Reviews: 41
Categories: Marketing Automation, Marketying Analytics
Average Company Size: 90% of reviewers work for a small business (50 or fewer employees).
Highest-Rated Features: ThriveHive reviewers rated the tool’s segmentation (97%) and mobile optimized (96%) as its two top-rated features.
Total Funding: $5,270,000
Funding Rounds: 6
Number of Investors: 14 (Michael Dornbrook, Ken Morse, Ed Roberts, Sundar Subramaniam, Jere Doyle, Boston Syndicates, Techstars, Larry Kim, Jim Dougherty, Joe Caruso, Jean Hammond, Mike Volpe, Ed Roberts, Founder Collective)
Mission Statement: “ThriveHive’s mission is to help empower business owners to grow their companies. We believe in transparency and in a future where great service and hard work translate to business success.”

Glassdoor Employee Rating: 4.1 out of 5 stars – based on 20 reviews

View all ThriveHive job openings on LinkedIn

Read ThriveHive Reviews

“Boston has become a flourishing technology and innovation hub, so we knew we needed to create something that would really stand out and make a difference. To do this, we developed a one-of-a-kind platform that combines human guidance with easy-to-use technology to make marketing more understandable, effective, and affordable for SMBs. ThriveHive is honored to be recognized and surrounded by such notable companies. We are proud to be making waves in the technology industry with our ever-expanding digital marketing solutions. Customer satisfaction is a true sign of a company’s success, and having the phenomenal feedback on G2 Crowd has only enabled us to grow and improve.”
Adam Blake, SVP of Marketing, GM of SaaS at ThriveHive


projectorpsa24. Projector PSA
Product: Projector PSA
Category: Billing
City: Boston
Founded: 2003
Employees: 29

Projector PSA is a professional services automation tool that is focused on improving profit margins and how to best utilize resources. With the tool, service firms can better manage projects and time tracking as it provides a comprehensive overview of organizations. Projector PSA has four modules that helps keep organizations in check: project accounting, resource scheduling, project management and advanced analytics. Projector PSA received a High Performer badge in the Winter 2018 PSA Grid® Report.

Total Reviews: 33
Categories: Billing, Project Management, Expense Management, Time Tracking, Professional Services Automation, Project-Based ERP
Average Company Size: 52% of reviewers work for a mid-market (51-1000 employees).
Highest-Rated Features: Projector PSA reviewers rated the tool’s invoice creation and delivery (94%) and project accounting/revenue recognition (90%) as its two top-rated features.
Total Funding: N/A
Funding Rounds: N/A
Number of Investors: N/A
Mission Statement: N/A

Glassdoor Employee Rating: 5 out of 5 stars – based on 1 reviews

View all Projector PSA job openings on LinkedIn

Read Projector PSA Reviews


reputology25. Reputology
Product: Reputology
Category: Online Reputation Management
City: Boston
Founded: N/A
Employees: 3

Reputology is an online reputation management solution that helps businesses with multiple locations keep an eye on the satisfaction and happiness of their customers. With Reputology, businesses can keep their ears to the ground, respond quickly to centralized feedback and improve business processes based on analysis. Based on the insights and analysis that Reputology can glean, organizations can create quantifiable goals to improve their overall reputation.

Total Reviews: 34
Categories: Online Reputation Management
Average Company Size: 35% of reviewers work for a small business (50 or fewer employees).
Total Funding: N/A
Funding Rounds: N/A
Number of Investors: N/A

Read Reputology Reviews


OTHER B2B BOSTON TECH COMPANIES

While we recognized only the 25 best-reviewed software exports from Boston, there are still an abundance of other B2B tech companies impacting the region’s tech scene. Here’s a rundown of other Boston B2B software companies with their founded dates and total funding.

Vendor Product Employees Founded
GE GE Smallworld 228506 1892
Thermo Fisher Scientific Thermo Fisher Scientific LIMS 41824 n/a
Akamai Akamai 6499 1998
Dynatrace Dynatrace Consulting Services 1423 2005
CyberArk CyberArk 1020 1999
Rocket Software Rocket Servergraph 812 1990
Fuze Fuze Collaboration 710 2006
Toast Toast 614 2011
Brightcove Brightcove 583 2004
MarketOne International MarketOne 556 1998
PeopleFluent PeopleFluent 500 1997
DataXu dataxu 387 2009
Actifio Inc. Actifio 384 2009
edX edX 373 2012
Jenzabar Jenzabar SONIS 369 1998
Mendix Mendix 304 2005
bpmÕonline bpm’online 249 2002
Brainshark Brainshark 233 1999
LevelUp LevelUp 231 2008
Crimson Hexagon Crimson Hexagon 226 2007
3Play Media 3Play Media 218 2007
Workable Workable 212 2012
CloudHealth Technologies CloudHealth 205 2012
Salsify Salsify Product Experience Management Platform 187 2012
Buildium Buildium 184 2004
Nanigans Nanigans 170 2010
Lavastorm Lavastorm Analytics 154 1999
Placester Placester 154 2011
Celtra Inc. Celtra 130 2006
BlueSnap BlueSnap 129 2001
Localytics Localytics 126 2008
Aveksa Aveksa 114 1984
Infinidat infinidat 114 2011
Building Engines Building Engines 110 2000
Arduino Arduino IDE 104 2005
MetraTech Corp. Metanga 103 1999
EverTrue EverTrue for Prospect Research 97 n/a
Visible Measures Corp. Visible Measures 97 2005
eRecruit erecruit 93 2009
Klaviyo Klaviyo 89 2012
SnapApp SnapApp 89 2006
SiteSpect SiteSpect 87 2004
Archibus ARCHIBUS 84 1982
Evergage Inc. Evergage 83 2010
EditShare Lightworks 81 2003
Pixability Pixability v3 79 n/a
Compete, Inc. compete 77 2000
NuoDB NuoDB 74 2010
Drift Drift 72 2014
Help Scout Help Scout 71 2011
Repsly Repsly 60 2010
HourlyNerd, Inc. HourlyNerd 59 n/a
Recorded Future, Inc. Recorded Future 57 2009
Curata, Inc. Curata 56 2007
Rain Sales Training Rain Sales Training 54 n/a
Boston Logic Boston Logic 53 2004
uberVU uberVU 51 2008
Advance Systems Advance Systems 49 n/a
bigtincan bigtincan hub 48 2008
Yottaa Yottaa 48 2009
MineralTree MineralTree 42 n/a
Luminoso Luminoso Compass 40 n/a
Affectiva Affdex 38 2009
ClickSquared ClickSquared 35 1999
Thought Industries Thought Industries 35 2012
Attend Attend 34 2013
Jebbit Jebbit 34 n/a
HeyWire, Inc. HeyWire 31 2010
WeSpire WeSpire 31 n/a
Swoop Swoop 30 2011
BlueConic BlueConic 29 n/a
VARStreet Inc. VARStreet Sales Quoting Software 29 n/a
Pointillist Pointillist 27 2014
SeeWhy SeeWhy 27 n/a
Appcues Appcues 26 2013
Tervela Cloud FastPath 25 n/a
Conjur Conjur 24 n/a
Maven7 OrgMapper 24 n/a
Panorama Education Panorama 24 2012
Bubble Innovation Innovatorª 22 n/a
Bedrock Data Bedrock Data 20 n/a
Labtiva ReadCube 20 2007
Logentries Logentries 20 2010
Shareaholic Shareaholic 20 2009
Robin Powered, Inc. Robin 18 n/a
MediaSilo MediaSilo 16 2008
SaneBox SaneBox 16 2010
Cincopa Cincopa 15 2006
e-Spirit Inc. FirstSpirit 15 2011
Vivantio Vivantio 14 2003
Dobility, Inc. SurveyCTO 13 2012
Black Ink EyeOn 12 2012
Third Light Ltd Third Light 10 2002
Marlin Mobile Inc. Marlin Mobile 9 2009
10to8 10to8 7 2011
HapYak Interactive Video HapYak Interactive Video 7 2012
MJ Hoffman and Associates, LLC MJ Hoffman and Associates, LLC. 7 2008
Salesmachine Salesmachine 7 2014
Ubiq Ubiq 7 2014
Synthetix Synthetix 6 2001
Jiminny Jiminny 5 2016
LeadGnome, Inc. LeadGnome 5 2014
Macromicro PeopleMap 5 2012
Examination Online Examination Online 3 n/a
Mercurial Open Source Project Mercurial 3 2005
JBarrows Sales Training JBarrows Sales Training 2 n/a
NextWave Hire, Inc. NextWave Hire 2 2014
Stackdriver Stackdriver 2 2012
gruntjs Grunt 1.5 n/a
Accelevents Accelevents Mobile Auctions 1 2014
ExpanDrive ExpanDrive 1 n/a
Sloop1.com Sloop1 1 2014
Active Endpoints ActiveVos n/a 2003
Apptopia Apptopia n/a 2011
Continuum Managed Services Continuum Help Desk n/a 2005
EventNut EventNut n/a n/a
Spiro Technolgoies, Inc. Put Some Cool In Your Email n/a n/a
UpSafe UpSafe Cloud Backup for Business n/a n/a

For any questions about the methodology or data included in this piece, or to request that your Boston B2B tech company be added, please reach out to Editorial Team Lead Jakub Rudnik at jrudnik@g2crowd.com.

The post The State of B2B Tech in Boston in 2018 appeared first on G2 Crowd.

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