Story Category: Content Marketing
You know what you're saying on your website, but do your readers? By following a few simple rules you can make the content on your website much easier for your audience to understand.
Content can mean so many things, and it is truer than ever that your content matters most. The type and amount of content you create and use might vary, but one thing is certain.
Content will continue to evolve. And those who make the efforts to be early adopters will certainly reap the rewards.
Have you heard of real-time marketing before? While not a brand new trend in the marketing world, it has recently become a popular topic for marketing professionals looking to capitalize on new ways to connect and interact with their audience.
Is real-time marketing the right fit for your brand? Let’s discuss exactly what it is, what the main benefits and risks are, as well as how to best employ it.
When you have the right copywriting skills you can set yourself apart from the competition and make a real difference to your bottom line.
Animoto Review 2018 – Award-Winning Video Maker (Tutorial)
Just like with any other marketing method, having a strategy in place is a major key to success. Without determining what you want to accomplish, it’s hard to know what exactly you need to be doing. With that in mind, we thought we would lay out some basic tips for creating an effective web push strategy.
Crafting a marketing strategy today is a lot more challenging than it used to be. Not only are there more avenues to explore, consumers today also expect a lot more from the ads they see. For ecommerce brands, determining where to spend time and money on marketing efforts is (or should be) a major priority.
Developing a solid content strategy will help you in numerous ways. Not only will this help you with creating actual content to share with your audience, but you’ll also have a record of what you have done that you can tweak accordingly as you find out what is working for you and what isn’t. In fact, over 60% of the most successful content marketers have in place a documented strategy.
Before you can start strategizing, you need to have an understanding of what is out there. What are the main tools you have at your disposal, and when are they appropriate to use?
Check out each expert’s idea hack for creating killer content, and see how you can plug it in to drive more people into your funnel. Each idea, comes with an example from real life.
If you're building an online business and want it to make money and to reach as many people as possible then you need a website content strategy.
Are you in the crowd of people who think web push notifications are only successful for ecommerce brands? They get a lot of attention when it comes to this marketing platform, and it makes sense why. There are numerous reasons why web push is great for ecommerce, something we have previously discussed, but this industry is not the only one that can benefit from it.
Other marketing platforms may give you some of the results you are looking for, but web push remains distinct from other sources such as social media, email, or SMS marketing. Just as your website may get lost in a sea of other similar sites, your social media posts or email newsletters may end up just as buried in crowded inboxes and timelines. Web push notifications offer a fresh way of interacting with your audience. Here are some of the main reasons why content based websites have a lot to gain from implementing web push.